Let Me See Your True Colors: How Print Colors In Insert Marketing Can Impact Customers

Virtually everyone has received mailing inserts in their "snail mail". Inserts are the frequently loose, but sometimes attached, advertisements or informational mail pieces stuck inside other mailed publications. If you are a business owner, the goal of the insert is to generate interest in your business and result in additional revenue. When designing an insert, choosing print colors most likely to lead to a purchase is sometimes overlooked. Why Would a Business Choose Insert Printing for Advertising?

4 Rules To Follow When Designing A Personal Custom Envelope Seal

If you are in the process of designing a personal custom envelope seal for a special event, such as a wedding or for holiday cards, make sure that you follow these four design rules. These four design rules will help you create a design that will work effectively when you send it to the printers.  #1 Use Minimal Letters When making a custom envelope seal, you don't have a lot of room to work with, so you want to make sure you use the space wisely.

Three Options For Creating A Custom T-Shirt

If you want to create a beautiful T-shirt, you have a few options to consider. Creating a design that you hope will resonate with people who read it is just the beginning. You then have to choose what sort of printing technique you will use to create the design on the actual garment. Three popular options are silk-screening, direct-to-garment printing, and flocking.  Silk-Screening One of the most common methods used to create a design on a T-shirt is silk-screening.

Three Key Reasons Your Printed Business Card Is Still Relevant

With so much of the business environment transitioning to digital storage and information control, something as small as a business card can easily be overlooked or dismissed as irrelevant. The truth is, paper business cards do still have their place, and understanding their benefits will help you to retain the professional advantage over someone who's gone all digital. Here are a few of the reasons why you should keep a business card on hand at all times.

A Few Habits That Might Damage Your Copier

Many offices have some type of service agreement or lease with a company that maintains the copiers, puts in new cartridges and drums when needed, and may even supply some paper regularly. All you have to do is dust the outside of the machine when you are dusting everything else. However, there are a few things people tend to do around or to a copier that could end up damaging it.